Saturday, 11 February 2012

Studio Logo

During our lesson we discussed characteristics of film studio logos, we then looked at similarities between the ranges and it helped to design our own. We analysed logos such as Paramount, Columbia, Disney and Dreamworks, whilst looking at these me, Daniel and Lauren notified that they tended to all have an image behind the text, the main text was bigger than the word 'pictures' or 'productions' as well as all the writing font was bold. Doing this helped to design our logo as we took into considerations most film logos have.


To make our opening of our film more professional we were told to design a studio logo which will be the first thing shown in the opening video. Me, Daniel and Lauren decided to draw ideas before creating it on the Mac software. We tried to link our surnames to get an idea however we have very long names which did not fit together, We then started to think about studio names in relation to films, we came up with the idea ‘Camline’; this related to cameras due to having the 'cam' at the start. Dan started to doodle and drew an eye; we decided to put the ‘Camline Productions’ text in the eye. However as we thought about it more ‘Camline’ did not fit with its drawing but as we liked the drawing a lot we decided to come up with a new name, that is how we came up with the name ‘Blind Side Productions’.

‘Blind Side Productions’ means what the audience cannot see. We felt if we linked our studio name to the genre of films we are producing it would be more effective. As our genre of films is thriller they are usually associated with mystery so as it is what you cannot see we felt the image of the eye and the title worked together very well. At first we was going to a white eye to relate with the name but the images we tried to find were not as effective as a green eye we found. We liked the colour scheme of grey and green and we used white writing so it would stand out. ‘Productions’ is in a different colour to the studio name as when we did it in white the colour scheme did not work together. I am very pleased with our studio logo as it looks very professional and I like the meaning behind it.

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